What’s the difference between sleeve types on a polo shirt?

It’s not the kind of question one asks every day.  But as fashion trends come and go, the finish on the sleeve of a polo shirt has really brought some attention to those seeking custom logo embroidered apparel. There are basically two ways to finish a short sleeve on a golf shirt.  For years, a very popular way to … Read more

What is a stitch count and why it doesn’t matter

If you have ever needed to have a shirt embroidered with your logo, you have most likely encountered the term “stitch count” or “thread count”.  While technically they mean different things, in the context of embroidery, many people understand them to mean the same thing. Stitch count, in its simplest form, is defined as the number of … Read more

Can I send you items to embroider?

Probably once a day we get asked the question by a customer if we will embroider their logo onto an item they will send to us.  It is easy to understand why that question comes up.  Sometimes people have or purchase something and would like to have their logo embroidered on it. In other cases, a business owner finds … Read more

Why custom embroidery for your logo apparel

There are many methods to put a logo onto a piece of apparel.  Companies and organizations who wish to display their brand can choose from a wide array to ways to decorate a shirt.  You want to make sure you are choosing the right method for your company. Embroidery remains one of the top methods of logo … Read more

“What color logo shirts should we get?”

Ever heard anyone ask that question in your office?  Chances are you have.  Chances are , you have even asked it yourself. What you probably don’t realize is that the colors you choose for logo embroidered apparel have a strong influence on your employees, your customers and your business.  Science dictates that many factors significantly influence the … Read more

“What color shirts should we get?” Part 2

There was an outstanding response to my blog entry from last week about.  So I thought I would follow up with some information that I didn’t include last week.  Pretty interesting stuff.  It certainly makes you think twice about the color choices you make. Can color improve performance? A 2009 University of British Columbia study … Read more

Polo Shirt Material Primer

The polo shirt is by far the most popular style of clothing used for embroidered logo apparel.  With so many kinds of material used today to make polo shirts, I felt it was important to define the advantages and disadvantages of the material so you can make the best possible choice for your embroidered logo … Read more

Making Impressions with Logo Apparel

In the world of marketing and advertising, impressions are everything. I am talking about the number of impressions made with your company logo or advertising message. Impressions are the number of people watch a TV show, pass a billboard, read a newspaper ad, see your sign, etc. The concept is simple. The more impressions made the better chance your … Read more